top of page
.png){kind=small}
Learn to build a B2B content strategy
for your company or personal brand
What's inside:
Video Lessons & Workshops
Sharpen your skills, find your niche, master AI & copywriting
Exclusive Notion Templates
Start creating your strategy right away with 25+ Notion templates
Private Community
Ask questions, get guidance and talk to other marketers around the world
90+ Minutes of Lessons
5 marketing modules and
30+ video lessons
5 Practical Workshops
Learn from real case studies,
pure strategy, 0 fluff
90-Day Content Plan
Build your content calendar with a 90-day strategy plan
Module 1: Setup A Strategy
-
How to define a B2B target audience
-
Create a customer buying journey
-
Positioning & Messaging
-
How to build a bridge
-
Find your ICP (ideal customer profile)
-
Create an arch-enemy
Module 2: Content Plan
-
Build a B2B content plan
-
Content ideation
-
Winning content strategy
-
Psychology principles
-
Workshop: 90-day content plan
Module 3: AI & Copywriting
-
Copywriting for marketers
-
Copywriting red flags (mistakes)
-
Master AI writing
-
B2B combos for copywriting
-
Workshop: writing with Claude.ai
Module 5: Content Playbook
-
Turn content into revenue
-
Perfect MarTech stack
-
Biggest reasons why marketing fails
-
How to escape from the "tasks wheel"
-
6-Step B2B content system
Module 4: B2B Homepage
-
9 rules of a high-converting homepage
-
SEO-friendly website (basics)
-
How to use analytics
-
Messaging analysis case study
Practical Workshops
-
Messaging + Positioning
-
90-Day Content Strategy
-
Master writing with Claude.ai
-
Case study of Tech Leader brand
-
How I built my 6-step system
.png)
How do I know if
this course is for me?
B2B Content Course
is for you
if…
You need to launch an effective and profitable content strategy for your company, your clients, or your personal brand.
You want proven marketing frameworks, insights, and tools for scaling your team and avoiding
fatal mistakes.
You’re a B2B marketer, founder, or creator who cares about building a B2B content strategy and attracting ICPs.
You like to take action on what you learn and stay accountable to your goals.
B2B Content Course
is not for you
if…
You think content is about “hacks” or “trends” and you expect instant results.
You’re too lazy to take work on your end as it takes time to implement.
You’re looking for a “quick fix” for your
marketing problems.
You’re more interested in doing things “your own way” and aren’t willing to listen to outside feedback.
.png)
Get confident with B2B content marketing. Uplevel with my course & start attracting your buyers.
90+ Minutes of Video Lessons
5 Marketing Modules + 5 Workshops
B2B Content Strategy Certification
Practical Case Studies
90-Day Content Plan Template
1:1 Power-hour Mentorship (on demand)
Lifetime Access to Notion's Library
30+ Cheatsheets + Formulas
.png)
Frequently asked questions
More questions: hi@georgemarketer.com
-
How long is the course?Course is composed of 5 modules for a total of 25+ videos, workshops & mini-quizzes. Each video is the maximum of 8 mins without extra fluff & theory.
-
How can I be sure this course is right for me?If you are serious about creating a strong content strategy and implementing it for your company or personal brand. Course helps you to turn your confusing theories into practical systems.
-
When is the start time?You get the instant & lifetime access. You can start watching the course anytime, anywhere.
-
How can I join the course?You get an instant access via email once you pay for the course.
-
Can my company pay for the course?Yes, this course does count as a business expense. You will receive a payment receipt in your email upon joining. Make sure you save this receipt as proof of purchase.
-
How will this program benefit me?You will have the exact blueprint to implement for your marketing team, business, or personal brand. Course will help you build your B2B Content Strategy for the next 6 months.
-
Can I get the certificate of completion?You receive an official certification of completion of the "B2B Content Marketing & Strategy." You will be able to share it on your LinkedIn profile or your CV.
-
What exactly do I get?B2B Content Marketing Course: - 30+ video lessons - 5 workshops - 5 marketing modules - Notions library - All cheatsheets & formulas Networking in the Community - Slack channel to talk with other ambitious marketers 1:1 Coaching Call with Me - You'll have an opportunity to schedule a 1:1 power-hour call with me Operating System on Notion - 40+ built-in resources including frameworks, templates, resources, guides
bottom of page